Launch House has announced a new unit, House Capital. Its mission is to bridge the gap between the venture capital and startup worlds. With over two decades of combined experience in investing, operations, and M&A consulting for Fortune 500 companies, Launch House founders will use their expertise to provide real-world guidance and help startups develop into successful businesses. House Capital combines extensive knowledge with a unique understanding of what it takes to grow a company from the seed stage through IPO or acquisition. House Capital will work with startups to help them achieve their goals promptly. Founded by Brett Goldstein, Michael Houck, and Jacob Peters, House Capital’s advisors include successful entrepreneurs, corporate executives, attorneys, and best-selling authors. Learn more about Launch House
Launch House’s goal with House Capital is for it to be seen as a platform for connecting startups to investors. They will focus on providing a safe space for founders, who generally have little relationship with the VC community. To ensure that startups are interested in what House Capital offers, their services will be marketed globally. Various Venture Capitalists have given their take on House Capital. “Business Insider” ‘s Erin Griffith, who has previously covered Launch House, notes that “House Capital was initially formed to serve startups that had already received funding from other VCs or obtained Series A or B investments.” Viewing such fledgling companies as part of a legitimate community of investors and mentors, Houck and Peters have created House Capital to offer complete support services to startups in need. House Capital will serve startups as a “one-stop shop” for advice, resources, and other support. According to Jacob Peters, GP at House Capital, “When you raise money at the seed stage, VCs usually provide little support after they invest.” House Capital plans to address this common pain point directly by providing startups with the best mentors, strategic advisors, and investors. Peters says, “the best way we can support startups is by helping them get the right resources.” In other words, startups will have access to a vast network of industry experiences that can be leveraged at any time.